Copywriter
Thermo Fisher Scientific
Pittsburgh, PA
January 2016 – Present
Write and edit copy
Lead concepting and creative writing for landing pages, emails, brochures, magazines, digital ads, and more
Transform product details into informative, customer-centric content
Write and revise video scripts
Craft posts for Fisher Scientific social media accounts
Collaborate with designers, content strategists, and project managers to deliver high-quality projects on time and within budget
Perform final review of externally written brochures and flyers to ensure style compliance
Support translation and localization of key assets
Write and revise SEM and SEO copy
Engage customers across a variety of segments, including healthcare, life sciences, safety, and research
Lead copy production for Lab Reporter and Headline Discoveries magazines
Help manage and continually improve the editorial process
Research and plan articles for print and digital publication
Coordinate and assign articles to a team of writers
Write and revise articles, including multiple cover stories
Write and edit compelling ads for products and services
Edit product- and application-focused supplier advertorials
Work with key stakeholders to finalize layout
Review each issue for brand, spelling, and grammar before publishing
Support team, company, and strategic growth
Champion and consult on writing best practices
Advise campaign strategy and customer journeys
Review copy for and provide guidance to other writers
Train and mentor new writers
Represent copy team in campaign planning, strategy, and project meetings with internal and external partners
Advise and assist ongoing updates to Fisher Scientific style guidelines
Create process documentation
Facilitate internal and external meetings
Book nerd
Everywhere
Always
Read about 35 books per year
Support local bookstores
Need to find another book shelf
Love all these books